Mass Media and Public Awareness Program helps fill the information void on HIV/AIDS and counter the stigma associated with the epidemic in Russia and Ukraine. Together with our international and local partners, we develop and implement coordinated, cross-platform, multi-year public awareness campaigns aimed at slowing the spread of HIV/AIDS by addressing both the general population and high-risk groups (including youth). Through public education efforts we work to change public attitudes and influence behavior in ways that reduce the spread of HIV and discrimination against people living with HIV/AIDS.